Here are some of my Birmingham buddies I met online helping me celebrate my birthday.<\/figcaption><\/figure>\nDespite it being a great procrastination device and seemingly easy to navigate, having a strong social media presence takes effort. Here are some key things to keep in mind:<\/p>\n
Connect wisely. <\/b>Social channels all have different purposes, so use them properly. Don\u2019t send a friend request to the HR person who interviewed you or job inquiries to someone\u2019s personal Facebook account. When you tweet, make sure you add value to your network by adding your own unique perspectives to articles instead of just passively retweeting information.<\/p>\n
Make your voice memorable\u2026 <\/b>Do something that will stand out in a crowd\u2014consistently. Whether it is being known for your food commentary or your sense of humor, make it easy for people to remember you.<\/p>\n
\u2026but be yourself.\u00a0<\/b>There\u2019s nothing worse than a social media faker. You know, the person who is clever and engaging online, but has the personality of a dirty paper plate offline. People want to get to know the “real” you and this will help you create real, offline relationships.<\/p>\n
Be relevant<\/b>. Make your updates, tweets, and posts carry value. If you\u2019re in advertising, discuss recent campaigns with others in your field, or comment on updates from local agencies. At the same time, find a balance between posting about your work and your interests while still letting your personality shine through.<\/p>\n
Meet offline.\u00a0<\/b>The real magic happens when your connections turn into friendships. Take the plunge and ask to meet IRL (in real life) over coffee or a beer. Risky, you say? I do it all the time and haven\u2019t died\u2014yet\u2014so you should be safe.<\/p>\n
<\/b>Attend events.<\/b>\u00a0Birmingham is always full of networking opportunities. Slap your Twitter handle on your name tag and go meet some of your social media icons. Or be a social media butterfly and create your own tweet-up.<\/p>\n
So I encourage you to look at social networks with a new set of eyes. Who knows, you may meet your new employer, BFF, or significant other through them!<\/p>\n
<\/p>\n
Tanya Sylvan<\/strong>\u00a0graduated from the University of Alabama with her bachelor\u2019s and master\u2019s degrees in Advertising and Public Relations. A native of Kendall Park, N.J., Tanya currently works in marketing at CRC Insurance Services, Inc. and Moosedog & Co. She is an ultra runner and can\u2019t live without mountains, ethnic food, and her husband Zack. She blogs about running at\u00a0tanyasylvan.com<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"By Tanya Sylvan I\u2019m a huge proponent of using social media to connect with others. I\u2019m not talking about Facebook-stalking your old classmates or tweeting where you ate lunch. I mean real, honest-to-goodness relationship building\u00ad\u00ad\u2014the way Zuckerberg and Dorsey intended. I met 95 percent of my friends in Birmingham on Twitter\u2014before I even lived here.… Continue reading How to Use Social Networking to Actually Network<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":1261,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[53],"tags":[194,47],"jetpack_featured_media_url":"https:\/\/seejanewritemagazine.com\/wp-content\/uploads\/2013\/09\/Tanya-Sylvan-Twitter.png","_links":{"self":[{"href":"https:\/\/seejanewritemagazine.com\/wp-json\/wp\/v2\/posts\/1260"}],"collection":[{"href":"https:\/\/seejanewritemagazine.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/seejanewritemagazine.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/seejanewritemagazine.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/seejanewritemagazine.com\/wp-json\/wp\/v2\/comments?post=1260"}],"version-history":[{"count":7,"href":"https:\/\/seejanewritemagazine.com\/wp-json\/wp\/v2\/posts\/1260\/revisions"}],"predecessor-version":[{"id":1441,"href":"https:\/\/seejanewritemagazine.com\/wp-json\/wp\/v2\/posts\/1260\/revisions\/1441"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/seejanewritemagazine.com\/wp-json\/wp\/v2\/media\/1261"}],"wp:attachment":[{"href":"https:\/\/seejanewritemagazine.com\/wp-json\/wp\/v2\/media?parent=1260"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/seejanewritemagazine.com\/wp-json\/wp\/v2\/categories?post=1260"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/seejanewritemagazine.com\/wp-json\/wp\/v2\/tags?post=1260"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}