I have a confession.

When I first met Darlynn Nangano Tacinelli (pictured left) two years ago at a writing conference hosted by Skirt! Magazine I developed an instant girl crush.

Sure, the wannabe fashionista in me was drawn to Darlynn’s trendy outfits and her ridiculously cute Kate Spade iPhone case, but a true girl crush isn’t based on such superficial things.

When I develop a girl crush — platonic feelings of awe and admiration that one woman has for another — it’s because the woman I’m crushing on has done something awesome. And Darlynn had done just that.

In Oct. 2010 Darlynn started a social media marketing firm that she calls . Just as every woman needs a little black dress, all companies need a social media presence, Darlynn believes.

I was so impressed with Darylynn for taking something she loved and finding a way to turn it into a business and into her career – especially since she did so at a time when social media jobs were still rare.

Last year Little Blog Dress, which is based in Ormond Beach, Fla., was named Best in Social Media for Volusia County by Daytona Beach News Journal readers.

Little Blog strives to help your businesses maintain relationships with existing customers while attracting new consumers using Facebook, Twitter, blogging, and more.

As Darlynn states on her company’s website, the world of social media “is not a trend; it is not a fad, but it is essential for you to do it the right way to put yourself ahead of your competition.”

SJW Mag: What prompted you to start helping businesses with their online presence? 

Darlynn: My background is in radio and after the recession in 2008 I started looking at other options and ways to promote small businesses. My best friend and I had a blog and we learned a lot about social media and how to promote using the different channels and thought it would be great if a business could be created around it.

How did you decide to take the leap and start your own business?

Like I said, my background is in radio, I was there in a bunch of different capacities for 17 years, lastly in sales. When everyone pulled back on their advertising when the recession hit, my paycheck suffered. I did work at a couple of “safe,” salary paying jobs and started working on LBD on the side, taking the plunge after a part-time situation went really nutty.

What advice would you give to other women hoping to start businesses of their own? 

Truly and honestly, if I can do it, anyone can. Just remember that you are the boss of you, you make the rules and you can make your business however you want it to go. It’s exciting and nauseating at the very same time!

What are some of the biggest mistakes you see businesses make when it comes to their online presence? 

I could talk about this for days, but the one glaring error is that they use their social media marketing in the same way they have used any other form of advertising. You have to be a little more discreet, a little more subconscious and a little less “shout from the rooftops” when you are trying to promote your business using social media.

Are there any social media tips that you give businesses that you think would be just as helpful for individuals (who are writers and bloggers)?

Brevity is key. Don’t always be one-sided. Be engaging with others. And please, watch your spelling!